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Category Archives: Best Practices

Krystan Rose > Blog > Best Practices
02Aug/20

Why You Need to Get Rid of Your Gmail Email ASAP

August 2, 2020Best PracticesKrystan

We all know how easy it is to set up a new email address these days. Visit Gmail.com, type in your desired email address, create a password, and DONE! But before you run to Gmail to go set up your studio’s email address, I urge you to set up a personalized email address with your domain name.

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15Jul/20

How to Actually Get People to Click on Your Emails

July 15, 2020Best PracticesKrystan

Your time is valuable so spending hours writing, formatting, and sending emails that people aren’t going to open, read, and click on is not worth it. So, instead of continuing to waste our time writing emails no one opens, let’s write emails that people not only open, but CLICK on! (gasp!)

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15Jun/20

Segment Your Audience Immediately

June 15, 2020Best PracticesKrystan

Let’s talk about segmenting your audience and, more importantly, why you need to segment your audience IMMEDIATELY. Segmenting your audience is the practice of tagging, categorizing, and/or grouping your audience based on their behaviors, preferences, and/or basic information.

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